Zhendong Yu

Four years of international trading experience, mainly in the telecommunications and power transmission industries; specialized in optical fiber composite overhead ground wire (OPGW) and fiber to the home (FTTH) projects; team leader in international biddings; strong analytical skills; customer-oriented; committed to continuous learning; enjoys challenges

Currently doing a Full Time MBA at European School of Management and Technology (ESMT)
Location in Berlin, Germany

Education

2009 - 2010
European School of Management and Technology (ESMT)
MBA
Master of Business Administration
2000 - 2004
Nanjing University of Chinese Medicine
Bachelors
Bachelor of Economics; specialized in International Economics and Trade

Work

2005 - 2009
Jiangsu Zhongtian Technology Co Ltd., China
Senior Sales Manager/RF Product Manager

Leading optical fiber cable and power cable manufacturer in China, 400 million EUR turnover, 3,500+ employees,
customers in 64 countries, three overseas offices

  • Cultivated and strengthened relationships with clients from Australia, Brunei, Hong Kong, India, the Philippines, Spain, Thailand, and other countries to establish sustainable business networks
  • Managed multiple international bidding programs and contract negotiation projects in the above-mentioned countries
  • Developed internal project proceeding procedures for participation in international projects
  • Broke into Thailand power transmission market with a historic single contract amounting to 2 million USD, which covered 60% of that year’s OPGW market demand
  • Successfully introduced Chinese FTTH products and submarine fiber optical products to overseas markets
  • Established a long-term cooperation relationship with a local manufacturer in the Philippines, launching a new brand
  • Participated in exhibitions and organized a seminar in Hannover Messe (Germany), CommunicAsia (Singapore), E5 (Thailand), ZTT-Philflex Seminar (the Philippines)

2004 - 2005
"Nanjing Zonghengtong Trading Co., Ltd.", China
Sales Manager

A trading company engaged in the Chinese motorcycle industry

  • Managed customer relationships in the southeast Chinese market
  • Coordinated with R&D to develop customized products for local motorcycle manufacturers
  • Supported the marketing director in building a new customer base consisting of middle-class manufacturers who contributed profitable contracts to the company China

Additional Information

Achievements
  • Prize for market developing: Jiangsu Zhongtian Technology Co. Ltd (2008), Good basketball player: college team member
Zhendong Yu
Languages:
Mandarin English
Nationality:
Chinese
Connect with Zhendong Yu
Zhendong Yu has no connections
Zhendong has worked/studied in
  • China
  • Germany
Zhendong speaks
  • English
  • Mandarin
Zhendong has qualifications in
  • Business/Management
  • Economics
Zhendong has experience in
  • Manufacturing
  • Sales/Marketing
  • Telecoms
Zhendong's networks
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Prakash Kumar
Verena Seebruch
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Muthukumar Manoharan
Murat Bayrak