In the depths of managerial accounting, I often wonder why I decided to do an MBA. When designing MOVE Guides mobile apps at midnight, I often wonder why I decided to start a business during an MBA. Last week's TEDx London Business School Conference reminded me why I decided to do both.

Originally founded in 1984, TED stands for “technology, entertainment and design.” It is acclaimed for its unique assortment of speakers, attendees and thought provoking discourse. The annual TED Conferences in Monterey, California bring together some of the world’s most influential people, from Al Gore to Frank Gehry to Bill Gates. In characteristically innovative TED fashion, the conference supports independently organized, TEDx events around the world. The caveat is that TEDx conferences must have advisors from a select group of TED Fellows and include similarly thought provoking content and design.

Under the guidance of renowned UK entrepreneurs and angel investors, Sherry Coutu and Sean Phalen, the London Business School TEDx did not disappoint. The theme of the day was disruption and that is exactly what it did --- disrupt our thoughts, beliefs and ideas of what is and is not possible. The day had many highlights, from Luke Dowdney, founder of Fight for Peace, an inspiring organization that offers boxing and martial arts in Rio de Janeiro’s favelas and now in East London, to Suzanne Lee, director of BioCouture, a science-meets-fashion collaboration to use microbial-cellulose to grow clothing, to Dr. Shamus Husheer, inventor of DuoFertility, a new medical device to help couples conceive at one-tenth the cost of IVF.

But the real highlights for me came from my own classmates, Khaled Twafik and Eduardo Crespo. Khaled, a former consultant and Egyptian citizen, shared his experience visiting his parents in Egypt during the January uprising. His talk was, not only impeccably delivered, but full of strong national admiration, passion and optimism. And in a display of what TED really is about, Andy Stefanovich, Chief Curator and Provocateur of Prophet and himself one of the day’s best speakers, later called Khaled back up to stage.

“There is a tradition at TED that if you hear something that really makes your blood rush, you call that person back up on stage for a standing ovation,” said Andy. “Khaled, that moved me. Please come back up here and I want everyone to stand up and clap for him.”

Eduardo, speaking on personal disruption, shared a moving account on the loss of his best friend. His talk challenged the audience to “grab life by the neck” and “ make the most of it.” He brought parts of the audience to tears and the rest, like me, to a unique place between admiration and inspiration. Sherry Coutu, then followed Andy’s lead and called Eduardo back up to stage for a standing ovation and what must have been a very special hug.

TED’s slogan is “ideas worth spreading” and that is certainly what it did. The conference is about discussing the impossible, but it is just as much about bringing together a group of genuinely amazing people. As I discussed MOVE Guides and the ideas at TEDx (in English, Portuguese, Chinese and French) with my amazing classmates and new contacts during the post-event cocktails, I remembered why in fact, I did decide to do an MBA and start a MOVE Guides. Both TEDx and LBS have inspired me and my vision for my business. Now that’s an idea worth spreading.

Brynne Herbert is the Founder and CEO of MOVE Guides, a platform for global relocation. MOVE Guides produces mobile apps and manages THE MOVEMENT, a location-based Q&A community. Visit us at www.moveguidesonline.com and follow us on Twitter at @moveguides. Brynne is a candidate for an MBA at London Business School.