Peter Frohlich

Currently

Studies at:
University of St. Gallen Business School
Location in:
St Gallen, Switzerland

Peter speaks

  • English
  • French
  • German
  • Spanish

Work

2009 – 2011

Brand Manager EAME

Syngenta Crop Protection AG , Switzerland
  • Created a new business strategy for oil seeds to double sales within the
  • next 5 years
  • Built up new international EAME oil seeds team (14 people)
  • Implemented regional strategy (EUR 300M sales)
2005 – 2009

Head of Marketing Switzerland and member of Countr

Syngenta Agro AG , Swaziland
  • Drove creation and implementation of completely new “go to market”
  • strategy
  • Led 3rd party negotiations (-20% in cost)
  • Developed and implemented innovative CRM tool that improved sales
  • force efficiency by more than 30%
  • Implemented best in class product launches at Syngenta
  • Defined and implemented a new customer segmentation scheme
2000 – 2003

Marketing and Project Manager

Swissgenetics , Swaziland
  • Identified new export business (CHF 20M sales in 3 years)
  • Managed cross-department project teams
  • Created and implemented a new concept for events towards best in
  • class in Europe

Education

2010 – 2011

University of St. Gallen Business School

MBA Programme (MBA)

Clubs

Not a member of any clubs

Additional Info