Abu Bakr Cassim

Abu Bakr Cassim

Works at:

Ideas 4 Africa

Location in:

Johannesburg, South Africa

Abu Bakr Cassim

Abus connections

Currently

Works at:
Ideas 4 Africa
Location in:
Johannesburg, South Africa

Bio

Addicted to entrepreneurship and the energy around people pursuing their passions, Abu founded Next Generation Lab (NGL) in 2011 and followed this by starting Ideas 4 Africa in 2013.

Abu grew up in a traditional family business, spending his school vacations creating chaos at his grandfather’s textile warehouse. His entrepreneurial journey took a sabbatical to learn from the corporate world. After completing his undergrad and postgrad in commerce, his investment banking career took him to Dubai where is lived for over four years.

Following Dubai, Abu's next adventure was in Madrid. Here he founded NGL while studying his MBA at IE Business School, Europe’s top business school. The experience included an exchange program in Silicon Valley where Abu immersed himself in the culture.

After the completion of his MBA, Abu has returned to South Africa to share what he has learnt and to assist African entrepreneurs in finding growth opportunities. He dreams of seeing Africa reach its full potential.

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Work

2013 – present

Founder

Ideas 4 Africa
  • Ideas 4 Africa is a business-to-business marketplace, connecting manufacturers and distributors in Africa with global suppliers.
2011 – present

Founder

Next Generation Lab
  • NGL assists family businesses with succession planning and ensuring longevity for the next generation. This is done by taking next generation members back to their entrepreneurial roots. Participants go through programs, which assists them in creating innovative business solutions. These solutions help diversify the existing business and make the family entity more competitive in today’s global environment.
2011 – 2012
(Oct – Dec)

Student

IE Business School
2007 – 2011

Product Development Manager

Emirates NBD
  • - Developed offshore investment products for UAE, Singapore, UK & Saudi Arabia markets
  • - Responsible for product profitability.
  • - Advised on segregated mandates for high-net-worth & institutional clients.
  • - Shari’a supervisory role.
2006 – 2007
(Oct – May)

Product Developer

Momentum Wealth
  • - Developed investment products for the South African, Dubai and Hong Kong markets.
  • - Deal making with large institutional clients.
2003 – 2006

Product Development

STANLIB

Work

2013 – present

Founder

Ideas 4 Africa
  • Ideas 4 Africa is a business-to-business marketplace, connecting manufacturers and distributors in Africa with global suppliers.
2011 – present

Founder

Next Generation Lab
  • NGL assists family businesses with succession planning and ensuring longevity for the next generation. This is done by taking next generation members back to their entrepreneurial roots. Participants go through programs, which assists them in creating innovative business solutions. These solutions help diversify the existing business and make the family entity more competitive in today’s global environment.
2011 – 2012
(Oct – Dec)

Student

IE Business School
2007 – 2011

Product Development Manager

Emirates NBD
  • - Developed offshore investment products for UAE, Singapore, UK & Saudi Arabia markets
  • - Responsible for product profitability.
  • - Advised on segregated mandates for high-net-worth & institutional clients.
  • - Shari’a supervisory role.
2006 – 2007
(Oct – May)

Product Developer

Momentum Wealth
  • - Developed investment products for the South African, Dubai and Hong Kong markets.
  • - Deal making with large institutional clients.
2003 – 2006

Product Development

STANLIB

Education

2011 – 2012

IE Business School

MBA

Additional Info

Website
www.ideas4africa.com