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Location in:Hong Kong,Hong Kong

Bio

An innovative and commercially driven marketing professional with both in-house and agency experience. Proven track record in the development and implementation of consumer insights- led business development projects and marketing campaigns. A successful change agent in the company who has good understanding of and sensitivity to cultural diversity; continually identify strategic opportunities and turn them into great campaigns that bring competitive advantage and differentiation globally. My entrepreneurial mind-set has enabled me to co-found two businesses in UK. ‘Try and succeed’ is my motto and I apply this attitude at my start-ups as well as within mature companies.

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