Jennifer Delaney

Jennifer Delaney

Works at:

BR Venture Fund

Location in:

ithaca, Ithaca, New York Area

Jennifer Delaney

Jennifers connections

Currently

Works at:
BR Venture Fund
Location in:
ithaca, Ithaca, New York Area

Bio

Current MBA candidate focused on marketing and entrepreneurship, with a passion for consumer-focused technologies.

Specialties:
-Consumer marketing
-Mobile marketing
-User acquisition marketing
-Relationship building
-Product management
-Online community building
-Investment due diligence
-Investment analysis

Jennifer speaks

  • Spanish, English

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Work

2011 – present

Fund Manager

BR Venture Fund
  • Previously Fund Associate
  • BR Venture Fund is a student-run, $1.2 million evergreen venture capital fund investing up to $250,000 per opportunity. The fund invests in a wide range of industries and business stages given the unique access it has to large intellectual resources. My role as a Fund Manager is to manage associate teams conducting due-diligence on potential investments, source deals, and facilitate exchanges between the Johnson school and other institutions at Cornell University
2012
(May – Aug)

Global Product Strategy Intern

PayPal
  • • Helped lead a cross-company/cross-functional (product, marketing and design teams) collaboration to showcase the future of commerce; project brought to life in an invite-only NYC installation
  • • Strategically evaluated which products to showcase for PayPal, GSI, and eBay
  • • Conducted competitive analysis that was distributed firm-wide on Square Inc. recommending specific product changes to the consumer and merchant product teams
  • • Took initiative to create a PayPal campus ambassador program, signing 40 students week one
2009 – 2011

Marketing Manager

Shopkick
  • Previously Associate Product Manager at shopkick.
  • • Developed and executed marketing campaigns designed to delight the product’s 1.7 million users
  • • Managed offshore graphic designers. Increased efficiency in output and lowered costs
  • • Worked closely with partnerships team on a daily basis to create comprehensive engagement campaigns for several Fortune 500 retail and brand partners
  • • Secured partnerships with 22 national non-profits and managed 31 non-profit partner accounts, including full reporting, accounting, and marketing
  • Other responsibilities: Operations, usability testing, QA testing, social media marketing, consumer research, community management.
  • shopkick is the first location-based shopping application created to encourage foot traffic by rewarding potential customers, simply for walking inside. It improves the shopping experience in the physical world, by bridging the gap between the mobile and retail experience and turning offline stores into interactive worlds.
  • • Top 10 App in 2010 - Wall Street Journal
  • • Top 10 App to Watch in 2011 - Mashable
2009
(Jun – Sep)

Intern

Stanford Management Company
  • • Researched and analyzed existing benchmarks for illiquid asset classes
  • • Evaluated potential benchmarks and presented recommended changes for natural resources and private equity to the Directors of the asset classes
2009
(Mar – Sep)

Student Assistant

Hoover Institution
  • Office of Dr. Condoleezza Rice
2008
(Jun – Sep)

Intern

Hamilton Lane
  • • Screened 30+ private equity fund investment opportunities ranging from $10M to $2B,
  • • Conducted due diligence including performance record, competitor valuations, and industry expertise, and developed investment reports recommending the most attractive investment opportunities

Work

2011 – present

Fund Manager

BR Venture Fund
  • Previously Fund Associate
  • BR Venture Fund is a student-run, $1.2 million evergreen venture capital fund investing up to $250,000 per opportunity. The fund invests in a wide range of industries and business stages given the unique access it has to large intellectual resources. My role as a Fund Manager is to manage associate teams conducting due-diligence on potential investments, source deals, and facilitate exchanges between the Johnson school and other institutions at Cornell University
2012
(May – Aug)

Global Product Strategy Intern

PayPal
  • • Helped lead a cross-company/cross-functional (product, marketing and design teams) collaboration to showcase the future of commerce; project brought to life in an invite-only NYC installation
  • • Strategically evaluated which products to showcase for PayPal, GSI, and eBay
  • • Conducted competitive analysis that was distributed firm-wide on Square Inc. recommending specific product changes to the consumer and merchant product teams
  • • Took initiative to create a PayPal campus ambassador program, signing 40 students week one
2009 – 2011

Marketing Manager

Shopkick
  • Previously Associate Product Manager at shopkick.
  • • Developed and executed marketing campaigns designed to delight the product’s 1.7 million users
  • • Managed offshore graphic designers. Increased efficiency in output and lowered costs
  • • Worked closely with partnerships team on a daily basis to create comprehensive engagement campaigns for several Fortune 500 retail and brand partners
  • • Secured partnerships with 22 national non-profits and managed 31 non-profit partner accounts, including full reporting, accounting, and marketing
  • Other responsibilities: Operations, usability testing, QA testing, social media marketing, consumer research, community management.
  • shopkick is the first location-based shopping application created to encourage foot traffic by rewarding potential customers, simply for walking inside. It improves the shopping experience in the physical world, by bridging the gap between the mobile and retail experience and turning offline stores into interactive worlds.
  • • Top 10 App in 2010 - Wall Street Journal
  • • Top 10 App to Watch in 2011 - Mashable
2009
(Jun – Sep)

Intern

Stanford Management Company
  • • Researched and analyzed existing benchmarks for illiquid asset classes
  • • Evaluated potential benchmarks and presented recommended changes for natural resources and private equity to the Directors of the asset classes
2009
(Mar – Sep)

Student Assistant

Hoover Institution
  • Office of Dr. Condoleezza Rice
2008
(Jun – Sep)

Intern

Hamilton Lane
  • • Screened 30+ private equity fund investment opportunities ranging from $10M to $2B,
  • • Conducted due diligence including performance record, competitor valuations, and industry expertise, and developed investment reports recommending the most attractive investment opportunities

Additional Info