Statement Of Purpose For MBA

A step by step guide to writing your statement of purpose

Your statement of purpose is essentially your opportunity to market yourself and it should clearly address why you are doing an MBA, what distinguishes you as a great candidate and why you would be an asset to the school. Make sure you’ve done your homework here on the kind of people the school is after.

Also, make sure to cram in a few polished, snappy examples from your education, career and personal life to really sell yourself.

First paragraph:

Quick personal background

Quick explanation of why you are looking to do an MBA

What’s so great about XYZ business school? Why does this school in particular appeal to you, given your personality and background

Second paragraph:

Your experience to date and educational background

Flesh out what you’re trying to achieve career wise and why business school, in particular this business school, is the ideal solution

Languages and international experience

Maybe use this as an opportunity to address any weaknesses in your application with a positive spin

Third paragraph:

Personal achievements - try and make these relevant to where you want to be, but also hint at why these attributes would allow you to give back to the school

What clubs/ tracks you...

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