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How An MBA Can Help An Entrepreneur Become Investor Ready

Donald Goff Molina discovered his cofounders and an entrepreneurial support network on his MBA—he’s set to pitch to investors in 2020


Wed Aug 21 2019

It seems inevitable that Donald Goff Molina would find himself on the path to entrepreneurship at Copenhagen Business School.

The current MBA student grew up in Puerto Rico. In high school he remembers waking at 4am to help his dad with work. He’d then go to school. In the afternoon he’d go to work another job in town, before returning home to prepare dinner for his mum, dad, and sister.

That taught him time management from an early age. It taught him how to strike the balance between time for himself and time for others.

In his household, religion played a big part. But each member of the family was free to choose the religion that was best for them. There’s an openness to understanding other people’s perspectives he says he learned growing up. 

“My philosophy of delivering quality and finding the balance to take care of me too, and the position of understanding and not judging [others], that was invaluable.”

His upbringing provided a set of skills easily transferable into entrepreneurship, he adds. 

The road to an MBA

Before the MBA Donald (pictured right) graduated with a degree in chemical engineering from the University of Puerto Rico. 


After engineering roles with Merck and Amgen, he joined a development program at pharmaceuticals company, MSD.

Over two years he moved between four different projects, working as a finance analyst, project manager, process engineer, and project design manager.

Every six months he would swap teams, site, and role. His time there, he explains, taught him how to get over the learning curve quickly, how to deliver effectively, how to better share information, and how to properly communicate with different teams and the subcultures within them. 

An MBA and entrepreneurship were on his horizon though. He noticed his department boss, and their boss, after speaking with them, all had one thing in common: an MBA.

“Education is the best investment you can get,” he says, “and the people I aspired to be professionally all had an MBA.”

So, where to go?

Donald wanted to develop his own business and knew an MBA would give him the tools to do so. He acknowledged that he needed to learn from people who’d already gone through the startup steps, who had hit walls, and who had lessons to teach about how to overcome challenges.

“I was aware Denmark was a good scenario to start a business. Their mindset is open to sustainability which I am passionate about. I felt it was a great place to start a business.”

Getting investor ready

Copenhagen Business School was the ultimate choice for Donald.

He was drawn to the sustainability aspect of the program, as well as the attention paid to entrepreneurship.

In his native Puerto Rico, he says that people don’t take recycling as seriously as they do in Europe, and Scandinavia in particular. There are recycling programs, but the mindset of adopting them, and seeing the bigger impact an individual can have on the planet is missing, he explains.

Donald opted for the Entrepreneurship Track on the Copenhagen MBA, part of which is the MBA Accelerator elective. The elective is for those of you who want to start your own business or create innovative projects within an existing company. 

It connects you with mentors, experienced investors, researchers, and entrepreneurs. You build knowledge about business models, market development, prototyping your business—the end goal is for you to have a viable business plan to pitch to investors. 

There’s also the chance you’ll meet your cofounders on the program—Donald’s idea was developed with two fellow students on the MBA, James Bryce Smith and Mikkel Larsen. 

Their original concept was an app which shows users where the grocery items they are after are cheapest, with an added GPS map to match the user with their closest store. 

After meeting impact investors—as well as a personal ambition emanating from Donald—the idea developed to include a social impact aspect. 

It’s no longer focused on just groceries, but other consumer products—clothes and shoes, for example. There is also the option for users to automatically donate 2% of the money they’ve saved to a charitable organization. They can also select their own charity. 

“The class was invaluable to create a solid business plan to present to investors,” Donald says.

He’s been able to draw on the expertise of his classmates, both from an industry perspective—where opportunities may lie—but also from a country perspective—which countries are potential growth markets for his business.

Without that diversity of perspective and support network, he acknowledges that pitching to investors in the first quarter of 2020 would probably still be a pipedream. 

“It’s a quick and legitimate way to connect with people. You can also trial your own entrepreneurial style, find out what you’re passionate about and what investors are looking for—if I wasn’t here, I probably wouldn’t have that insight.” 

Student Reviews

Copenhagen Business School (CBS)




CBS: efficient international network

CBS has always been ranked among the best universities in Europe and this means that it has become a sign of professionalism and success. The academic level is great thanks to the good teachers and the atmosphere is proactive and challenging. Lots of events are planned every week and this helps you to find your own way. CBS is not only a business school, it is a great and efficient international network.




Good academic career

I did my Bachelors at CBS and their academic excellence and career opportunities led me to pursue my Masters in Accounting, Strategy and Control. I was very lucky to go on an exchange in Singapore for one semester it boosted me to get a career in a global firm. I like that it is super modern and has all the facilities for the business student in 2019. Especially, I liked the library and Bitlab where I spent most of my time studying. However, note that it is very demanding and studying here is no joke. Everything is very competitive and you are among the most excellent business students in the country. The interaction with international students helped me to see different perspectives in business and culturally and I was lucky to make friends from any part of the world. CBS is like a brand in Denmark. Every serious business company prioritizes us over any other Danish university and also it is free for European citizens. Overall, I have a very satisfying experience at CBS and I'm looking to continue my academical career even further.




CBS is one of the best!

All I have to say regarding my experience at CBS is that it is AMAZING. Having been tutored by world-class academic staff, I can definitely support that I am receiving the best of quality regarding my studies in Digital Marketing. Staff is very friendly and easy to approach. In addition, the facilities we enjoy are top class and meet any demands. Keep in mind that, EU citizens do not pay any fees. Student life might be non-existent here, but the location of the University in The very center of Copenhagen has a huge variety of choices to offer to students regarding their entertainment. Accommodation might be a problem, but early research of the market can be very useful. In addition, the University promotes diversity. In CBS University you can meet people from the whole world which is quite interesting. I definitely suggest CBS for any student who he's interested in pursuing a career in marketing or business.




The ideal business school

I have been enrolled in this university for 2 semesters. What I took from this experience is that there is nothing better out there for those looking for professional growth while being guided by some of the top-notch professors in Scandinavia. They have a really strong focus in technology and digital transformation and they are up to date to guarantee you land a job in the modern fast-evolving world. They also embrace diversity which means many students come from any part of the world and it takes the entire learning experience to another level. You simply learn from every other student cause everyone has different experiences and background which makes you open your mind and see the world from a different angle. In Denmark, even businesses prioritize people who graduate from CBS as it's commonly perceived as the most prestigious university for business graduates.

José Pedro



A Place of Personal Growth

In CBS you can expect an environment of proactive thinking and growth. The university staff is always open to help and to debate. The teaching methods balance theoretical knowledge and practical skills enabling the student with capacity and confidence to enter the job market successfully. The existence of students from all over the world stimulates discussion and promotion of different cultures, ideas and perspectives. I highly recommend this university for students in business-related areas.





The environment here is really great. Despite the well organized buildings and libraries, there are also places for students to just stay and relax also even study in the corners of each campus. The professors are mostly really nice and try to interact with students a lot. So, to sum up, the environment is really nice for studying here.




Quality education

Quality education where it emphazises the importance of academic. No finger to put on this aspect of the school. However, sometimes the administration and IT can be lacking a bit, but in general a really good choice for education!




Best Time!

Classes are challenging and conducted in a professional manner. CBS offers a wide range of possibilities to develop outside of the classes! Libraries and other facilities on the campus are very well adjusted to the student needs.




A heavily theory-based curriculum combined with an ever-stimulating environment

I am currently a Master student at CBS, but I have also completed a Bachelor's Degree in this university. I am quite satisfied with my studies and the teaching level. However, when compared to other business schools, it becomes apparent that most courses at CBS strive to find a good balance between theoretical insight and real-life examples. Compared to my exchange university, the projects that I have found myself writing at CBS have a far less practical application and also leave little room for creativity. If the teaching is heavily theoretical, on the bright side, the university arranges a number of events throughout the year to encourage students to apply their knowledge, in the form of career fairs, case competitions, and other events organized by student associations. In my experience, teachers are very easily approachable and happy to answer your questions. A foreign student like me will find a more international environment at Master level, since the number of international (or at least non-Scandinavian) students enrolled in the Bachelor programs is quite low. However, all communication (both oral and written) from teachers and the university offices is always in English. Administrative offices, student guidance services, the career center, and the international office are definitely worth a mention. All of the requests that I have had throughout the years have always been met with kindness, promptness and efficiency.

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