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NYU: Stern - Entertainment, Media & Technology Association

President, Mike Rooney talks to us about Eric Schmidt, Former CEO of Google, and the role of the government in funding new technology

By  Gabi Champagne

Sun Sep 30 2012

BusinessBecause
Mike Rooney, previously Account Executive at Google is now studying an MBA at NYU: Stern. As president of the new Entertainment, Media & Technology Association (which has recently combined the Media, Entertainment & Sports Association with the Technology and New Media Group), Mike talks to us about important guest speakers such as Eric Schmidt, Executive Chairman and Former CEO of Google, as well as the government’s role in funding new technology.

What is the main aim of your club?
Our club's primary goal is to help our members not only secure internships and full-time jobs within the entertainment, media, and technology industries, but also thrive once they secure these roles. Through mentoring and coaching programs, along with a strong alumni base and consistent educational programming, we're able to achieve this goal.

What proportion of MBA students are in your club?
As an industry-centric club, we attract MBA students across specializations (Finance, Management Consulting, Marketing, etc.) who are interested in the industries we cover. I'd say roughly two thirds of each incoming full-time MBA class ends up joining our organization.

Who is the most exciting speaker you’ve had this year?
Eric Schmidt, Executive Chairman and former CEO of Google, was one of the highlights. Also, Stern hosted the annual Media Entertainment Conference, the largest MBA conference of its kind in the United States. Two of the featured speakers -- Reed Hastings, CEO of Netflix, and Peter Ligouri, the former COO of Discovery Communications -- were both excellent.

Do you think the Internet is making newspapers and traditional television redundant?
I don't think redundant is the right word because there is still a need and a market for the high-quality content provided by both newspapers and traditional broadcast television. Having said that, the Internet is absolutely disrupting the business models built around these platforms.

Do you think the move towards 3D in cinemas and television is going to be a more permanent feature?
It's hard to say because it's dependent on the production costs, technological advances, and user experience moving forward. Obviously it provides a unique experience, but the jury is still out on whether or not this is an experience that consumers are willing to pay a premium for in the long term. At this point, it seems like more of a feature than a benefit but that could definitely change.

Do you think it’s the responsibility of the government to fund advances in technology?
I don't think funding is the government's responsibility, alone, but I do think ignoring technology, research, and innovation (and programs that encourage these things, like education) is a huge mistake.

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