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The Business Of Sport: Harvard Scores Sir Alex Ferguson To Teach New Exec Programs

British football legend Sir Alex Ferguson will teach Harvard Business School's new executive education programs, in a "long-term" deal.

Fri Apr 4 2014

BusinessBecause
Sir Alex Ferguson, the former football manager of Manchester United, has been appointed to a "long-term" teaching position at Harvard Business School.

Britain’s most successful ever manager will lecture senior business executives from around the world as part of a new executive education program.

Ferguson, who recently retired following 26 years of tenure at Manchester United, will head the new “Business of Entertainment, Media and Sports” program at the world’s top-ranked business school.

He is the most successful ever manager in the history of British football.

“I’m delighted to have the opportunity and privilege to contribute to such a respected centre of excellence,” said Ferguson, who won 49 trophies over 39 years.

“The time I have already spent at Harvard has been a stimulating experience and I look forward to developing my relationship and activities with the students, faculty and friends of the Harvard Business School community.”

In 2012, Harvard Business School professor Anita Elberse had a unique opportunity to examine Ferguson’s management approach and develop a case study called: ‘Sir Alex Ferguson: Managing Manchester United'.

Elberse and Ferguson have since collaborated on an analysis of his enormously successful methods, which were published in an article in the Harvard Business Review in October last year. Ferguson has since participated a number of Elberse’s classes.

His partnership with HBS will enhance and extend the school’s portfolio of Executive Education offerings, and their mission of educating leaders who want to make a difference in the world.

“We look forward to welcoming Sir Alex Ferguson on the HBS campus to share his remarkable leadership journey, and contribute to our Executive Education participants’ ability to make a profound difference in the world,” said HBS professor Anita Elberse.

The new program will take place from May 7-10, 2014.

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