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Why MBA: EMLYON Business School — France

Former French Army officer takes to business battlefield in ranks of EMLYON MBA.

Tue Jun 30 2015

BusinessBecause
Grégori Bassaud is an IMBA candidate at EMLYON Business School, based in France.

A former Army officer with two decades of experience leading teams and organizing complex projects, he is hoping to transfer such skills to the business of sport. He aspires to work on major sports industry projects, such as the Olympic Games or Tour de France, and an MBA is his route to making that dream a reality.

Grégori enrolled at EMLYON in September last year. Before that, he was a director at the French Ministry of Defence, where he oversaw 200 staff. His military career has included positions such as platoon leader of an overseas airborne infantry battalion. He was also a platoon leader at the United Nations, where he served in the Central African Republic.

Why did you decide to begin an MBA degree?

I have had an exciting career in the Army for the past 20 years. But when I become a father in 2009, I started considering a safer job, and wanted to spend more time at home. I was initially looking for a specialized master’s program in sport industry management. I was advised to consider an MBA for several reasons - notably to join a cohort where my classmates would be more experienced and diverse. 

What made your business school stand out from the rest?

The school has a very good reputation in France and in Europe and overseas. But what impressed me most about EMLYON was the remarkable quality and diversity of the faculty.

The school also places much emphasis on entrepreneurship. The commitment to this is strong.

Also, the amazing alumni network and the devoted career service [were attractive].

How would you describe the culture at your business school?

I sense that there is a real willingness to be open to all opinions. Apart from the core courses, you are able to attend lectures with unusual guests.

Which aspect of the MBA has been the most valuable?

I really appreciated all the courses related to managing skills in a multicultural environment — in particular the personal development and the organizational behaviour courses. This was complemented with study trips, one to Geneva, related to world trade, and one to Finland to deal with innovation. After that, you feel comfortable joining an international firm.

What advice would you give to people who are about to apply to business school?

The MBA is really valuable if everyone in the cohort has significant professional experience.

Don’t rely on the minimum work experience requirement, but instead wait until you have seven or eight years of real professional experience, excluding internships. Otherwise, you may be disappointed when you look for a job, because neither you nor your colleagues will have a strong network to support each other.

What was your biggest challenge at the French Ministry of Defence?

The biggest challenge when you are in the Army is to be able to permanently adapt. You have to adapt to various environments and cultures. You have to learn everything about an ongoing situation in a very short space of time. Once I was sent to Kosovo on very short notice, less than a day.

Another challenge is the projects you have to manage, such as field training exercises. As an officer, you are given responsibilities as soon as you join and they continue to grow.

I was once in charge of a bi-national joint exercise in the Dominican Republic in 2012, which I had to design, implement and conduct. It’s was a big challenge, requiring planning and relationship skills. I’m proud of this achievement.

What are your future career plans?

I’m fond of sport. That’s why I intend to use the MBA to leverage my project management and interpersonal skills, which I inherited from the military, in order to work in the sports events industry.

I’m interested in joining the International Olympic Committee, or a company such as A.S.O, the owner of the Tour de France, which is the kind of project that people dream of organizing. I would like to grow in one of these firms and reach an influential position. Becoming a major player in this market is my goal.

Student Reviews

emlyon business school

Student

Verified

4/12/2023

On Campus

Intense courses, helpful professors

I am an international student in my 3rd year and I love going to this school and do not regret chosing it for my BBA. The classes are helpful, professors are always there to help as well and we have a very understanding administration.

Student

Verified

18/03/2023

On Campus

Leadership in an amazing city

I decided to do my exchange in Emlyon because I wanted to get out of my comfort zone, and I found a space with very capable People.. participatory, empathetic and full of leadership. I will never forget Lyon, apart from giving me an unforgettable experience, he gave me great friends

Student

Verified

23/11/2021

On Campus

A lot of opportunities professionally and socially. A unique program in France.

You can choose your courses and do your internship, exchange whenever you want. It's flexible and adapted to the needs of each student. A great program and a great city! Professionally, it opens a lot of doors for you to find internships or jobs in France or abroad thanks to the network and career events.

Fabian

Verified

7/06/2020

MSc in Digital Marketing

Combining both worlds into one, this course gave me all the on-demand technical skills in data science while maintaining a business-oriented approach. Thanks to the strong academic profile of this university I was able to secure an internship and full-time job at Amazon.

Student

Verified

14/10/2018

Top Business School fostering innovative entrepreneurs

EMLyon is one of the best business schools. The campuses, associations and courses offered provide the students with the best options to build the future they have chosen. The various opportunities to study and work abroad also offer a deeper understanding of the world, not only economy-wise but social, which helps the student become as well a better individual and not only a pre-formated business school student.

Student

Verified

9/06/2020

Emlyon campus in Paris

It has a great international community and you have access to many international tools, courses and professors. I had many networking events and workshops for students. Campus and some details of the program could have been improved or need to be bigger in order to have a better student life.

Student

Verified

21/11/2022

On Campus

Entrepreneurship

Overall good content and good activities. Lack of administration but still ok. Good flexibility and liberty offered to the students. Finally, the amount of internship is also a good way to improve qualifications.

Student

Verified

25/05/2020

Good Reputation and International Business School

The course was not well adapted but it was up to the mark. The professors are very well experienced and their experience comes in handy while working on assignments. The facilities on the campus are top class. Truly professional. I really like spending time in the learning hub and using all the available resources. Lyon is an amazing city. You will never get bored.

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