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Wharton Launches New AI Initiative In First B-School Collaboration With OpenAI

The M7 business school is partnering with the creators of ChatGPT to invest in AI driven classroom teaching

Wed Jun 5 2024

Wharton Business School has announced an artificial intelligence and analytics initiative that marks the first business school collaboration with OpenAI—the creator of ChatGPT. 

The Wharton AI & Analytics Initiative at the top-ranked business school of the University of Pennsylvania will see ChatGPT Enterprise licenses provided to all full-time and Executive MBA students.

Students will also benefit from a new, open-source platform driven by GenAI prototypes that will focus on enhancing how society works and learns.

As part of the new initiative, faculty are also to receive investment to research AI advancement, modern business models, industries, and global economies. There is also a dedicated fund to integrate AI teaching methods into the classroom.

“Developing a fluency in AI and its impact on business decision-making is no longer an option, it’s a requirement to be competitive in any organization,” said Nancy Rothbard, deputy dean of the Wharton School. 

The announcement follows a similar trend of business schools embracing new technologies. In January, MIT Sloan launched AI mini courses that teach participants how to implement artificial intelligence into business strategies. 

The move by Wharton is also not the first time the business school has researched ChatGPT. In 2023, professors conducted a ChatGPT experiment to test whether AI can generate creative ideas faster than humans.