Marketing professionals are the gatekeepers to information that can make or break a company—namely, consumer insights and analytics.
With the rise of big data on the global stage, the Marketing field has experienced rapid acceleration as of late. Many have sought to stay on the crest of this wave by enrolling in a diverse array of MBA programs, whose curricula has evolved to incorporate coursework in data science so graduates don't get pulled into the undertow once they enter the job market.
The following 10 business schools have gone above and beyond when it comes to creating opportunities for the next generation of marketing professionals.
Here's 10 of the best US MBA programs for marketing:
1. Northwestern University’s Kellogg School of Management
One of the most appealing aspects of Kellogg’s marketing programming is its staff. The Kellogg faculty includes three former presidents of the leading academic organization for behavioral research, The Association of Consumer Research.
The Advanced Marketing and Management program is a standout in its field, helping students adapt to new tech trends. No wonder there's such a high percentage (19%) of students who choose to study marketing here. A pool of high-paying corporations are paying attention too....
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