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How To Write A Winning Master's Application

Applying to a business master's program? Here's three ways to make your master's application stand out from the crowd

Sat Mar 5 2022

When you're putting together a business master's application, you really have to know the schools you're applying to so you can demonstrate you're a great fit. 

In this Applicant Question, written by Aude Henou from Emlyon Business School, you'll learn three ways to successfully demonstrate your desirable qualities to your chosen schools:

1. Adjust your application to each program or school

The first thing you must have in mind during a Master's application is that it needs to stand out amongst a whole host of others.

Business schools may all have different admissions processes, so you need to try and understand what matters to them, depending on what is required.

Every piece of information you get will be useful, and you can collect this information online or through information sessions.

The time you spend on reading about the program and admissions expectations is never lost, and will prevent you from taking a standard approach based on preconceived ideas you may have.

Applicants who really try to understand what is required and do not produce a standard approach, like the same documents, similar texts and the same angles for all programs, are more likely to match the admissions expectations.

Read carefully about the...

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Student Reviews

emlyon business school




On Campus

Intense courses, helpful professors

I am an international student in my 3rd year and I love going to this school and do not regret chosing it for my BBA. The classes are helpful, professors are always there to help as well and we have a very understanding administration.




On Campus

Leadership in an amazing city

I decided to do my exchange in Emlyon because I wanted to get out of my comfort zone, and I found a space with very capable People.. participatory, empathetic and full of leadership. I will never forget Lyon, apart from giving me an unforgettable experience, he gave me great friends




On Campus

A lot of opportunities professionally and socially. A unique program in France.

You can choose your courses and do your internship, exchange whenever you want. It's flexible and adapted to the needs of each student. A great program and a great city! Professionally, it opens a lot of doors for you to find internships or jobs in France or abroad thanks to the network and career events.




MSc in Digital Marketing

Combining both worlds into one, this course gave me all the on-demand technical skills in data science while maintaining a business-oriented approach. Thanks to the strong academic profile of this university I was able to secure an internship and full-time job at Amazon.




Top Business School fostering innovative entrepreneurs

EMLyon is one of the best business schools. The campuses, associations and courses offered provide the students with the best options to build the future they have chosen. The various opportunities to study and work abroad also offer a deeper understanding of the world, not only economy-wise but social, which helps the student become as well a better individual and not only a pre-formated business school student.




Emlyon campus in Paris

It has a great international community and you have access to many international tools, courses and professors. I had many networking events and workshops for students. Campus and some details of the program could have been improved or need to be bigger in order to have a better student life.




On Campus


Overall good content and good activities. Lack of administration but still ok. Good flexibility and liberty offered to the students. Finally, the amount of internship is also a good way to improve qualifications.




Good Reputation and International Business School

The course was not well adapted but it was up to the mark. The professors are very well experienced and their experience comes in handy while working on assignments. The facilities on the campus are top class. Truly professional. I really like spending time in the learning hub and using all the available resources. Lyon is an amazing city. You will never get bored.